This help content & informationgeneral help center experienceenable dark mode Learn how to fix destination mismatch issues in google ads. While google ads disapproval happens for various reasons, one common disapproval reason is “destination mismatch”.
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It would be best to update yourself on google ads' policies and avoid the five reasons you get destination mismatch to avoid the hassle of fixing and appealing destination. Destination mismatch google requires ads to accurately reflect which app or website the user is being directed to when they click on the ad. The following would lead to disapproval for.
The reason you get destination mismatch google ads before we get into the different types of mismatch errors, let’s talk about why you might get these destination issues.
A “destination mismatch” happens when the. In google ads, “destination mismatch” is a policy to avoid redirecting visitors to a different url, with the aim. Why your ads get disapproved? It’s best to create tailored landing.
This guide walks you through the steps to resolve mismatches between your ad url and landing page, ensuring a. 🔗 what is destination mismatch in google ads? What does destination mismatch mean in google ads? Google provides translated versions of the advertising policies help center, though they're not meant to change the content of the policies.

The english version is the official language used.
In the case of google shopping ads, it’s best to sync your product feed to google merchant center to avoid destination mismatch accidents. If your ad is disapproved with the reason destination mismatch, it means google detected that the url displayed or tracked doesn’t match where the user actually lands. A destination mismatch happens when the url you show in your ad (the display url) doesn’t match where users actually land. The destination mismatch google ads policy indicates that users should not be redirected when they click on a google.